This Earth Day, Ombraz Sunglasses, the Armless Sunglass vanguard, passed a major milestone. In its mission to deliver a net positive impact for the planet, Ombraz, along with its tree planting partner, Eden Reforestation Projects, planted its one-millionth tree. Since launching on Indiegogo in 2018, the brand promised to plant 20 mangrove trees per pair of Ombraz sold. Over the course of one year, one million mangrove trees sequester up to 27 million pounds of carbon from the atmosphere, the equivalent of 22,000 flights from LA-NYC.
Through this brand partnership, Eden Reforestation Projects works directly with local communities in Madagascar, empowering individuals with sustainable livelihood options through mangrove restoration efforts. “These natural environment restoration efforts are a key part of ensuring communities benefit from the landscape they depend on. As we continue our work, we give a big thank you to Ombraz and the positive impact they help create,” says Sabrina Endicott, of the Eden Reforestation Projects.
Recently, Ombraz hired Greenticket to perform a third-party analysis of the brand’s carbon footprint and sustainable practices. The audit uncovered a staggering statistic. Through the tree planting efforts, 1713x more carbon is sequestered from the atmosphere than is required to produce and deliver a pair of Ombraz to a customer’s doorstep, making Ombraz the most carbon-negative product in the world.
From the beginning, Ombraz Co-Founders Jensen Brehm and Nikolai Paloni have focused on generating an aggressive net positive impact. “Since starting, we’ve had no interest in creating something that we didn’t feel had a substantial net-benefit environmental impact through our business operations.” says Brehm. “Hitting the million tree mark represents our sincere commitment to generating the most carbon-negative product in the world.” adds Paloni.
To learn more about Ombraz, its brand partnership with Eden Reforestation Projects, and its sustainability efforts, visit Ombraz.com
About Ombraz Sunglasses
Ombraz Sunglasses is pioneering a fundamental shift in eyewear design. Since launching the Ombraz Classic in 2018, Ombraz’ armless sunglasses have solved what frustrates people about sunglasses. Whether on the river, trail, slope, climbing wall, or single track, Ombraz can be worn comfortably and securely all day. With no arms to break and a cord to keep them in place. Additionally, with the help of their partners, Eden Reforestation Projects, Ombraz plants 20 mangrove trees for every pair of sunglasses sold. Ombraz is a certified BCorp.
To learn more about Ombraz Sunglasses, its products, and its commitment to being carbon negative, visit Ombraz.com
About Eden Reforestation Projects
Eden is a 501(c)(3) non-profit organization facilitating the restoration and community development through nature-based solutions to climate change. Currently, Eden has 273 project sites across 10 project nations in Africa, Asia, and America. Eden employs over 12,270 individuals in underserved regions who are actively restoring over 75,475 hectares of land. By working directly with local communities, Eden empowers them with sustainable livelihood options to restore their natural environment.
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