Hiking and outdoor recreation app is recognized for its innovative features that help connect people to the outdoors
The #1 Outdoor App For the Adventurer!
San Francisco, November 14, 2023 – AllTrails, the world’s largest and most trusted outdoor platform, was featured today by Apple as one of three iPhone App of the Year finalists, a recognition by Apple’s global App Store Editors. Finalists in the iPhone App of the Year category
help users discover more ways to explore and learn new skills. AllTrails is specifically being recognized for its innovative product set, user-friendly design, and, according to Apple’s announcement, “for helping the world find their way outside.”
AllTrails connects its users to the outdoors, helping people discover places they’ve never been and elevating their experience on the trail. By providing users with features to plan and explore confidently, AllTrails removes barriers to accessing the outdoors and helps millions of people
around the world experience the mental and physical health benefits of time in nature. The free app boasts a community of more than 60 million people and has more than 420 thousand curated trail routes across every country worldwide.
“From Day One, our mission at AllTrails has been to help people get outside,” said Ron Schneidermann, Chief Executive Officer at AllTrails. “We’re constantly listening to our users and working to improve their outdoor experience,” he added. “This recognition underscores our team’s commitment to ongoing innovation, so that people of all backgrounds and skill levels can experience the goodness of the outdoors.”
The honor comes on the heels of a high-growth year for the brand, one that was packed with momentum and numerous product releases. In 2023, AllTrails introduced many new features to its product suite, such as:
● Trail Previews – A game-changing 3D immersive video that helps users get a feel for any
route, terrain, and elevation.
● Local Community Feed – The expanded Community feature helps users get inspired by
others’ trail activities in the surrounding area. Trail-goers can browse the feed to check
out trail activity in any location.
● Advanced Conditions – Users can see weather conditions along every trail. Conditions
include: temperature, mosquito index, predictive conditions based on recent weather,
and historical weather.
● Stats & Achievements – A new and improved experience that helps users log their
adventures and celebrate their time outside. Trail-goers can track progress, earn
badges, and view an inspiring snapshot of completed outdoor activities.
● National Park Guides – Curated guides for over 200 National Parks with tips on where to
go, what to do, and how to be prepared.
● Improved on-trail navigation – An on-trail tool that allows users to follow a planned route,
record an actual route, and easily find the way back to the point of origin.
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Gifting AllTrails+: For the outdoor enthusiast in your life, consider the gift of AllTrails+. This holiday season, share the joy of adventure with friends, family, or anyone captivated by the Sierra’s beauty. The offer is not just a gift; it’s an invitation to experience the extraordinary. Explore more at Gifting AllTrails+ and make this season unforgettable for your loved ones.
Gear Black Friday / Cyber Monday Deal – 20% Off Sitewide: To ensure you’re fully prepared for your Sierra adventure, the AllTrails Gear shop is offering an enticing 20% off sitewide. From co-branded merchandise to gear for kids and pets, this deal, running from November 12th to November 27th, is your opportunity to stock up on essentials. Discover the collection at AllTrails Gear Shop and make the most of this limited-time offer.
“AllTrails is honored to receive this recognition,” said Ivan Selin, Chief Product Officer at
AllTrails. “It’s a testament to our commitment to designing innovative products that help people
connect with the outdoors. We are excited to be able to positively impact people’s lives and look
forward to bringing even more delightful experiences to our community in 2024. Stay tuned!”
AllTrails continues to be the most recognized digital brand and category-leader in the outdoor
activity sector. In addition to this recent recognition, AllTrails is frequently featured as a ‘Top 5
Health & Fitness App.’