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      • 10 Great Hoover Wilderness Day Hike Excursions
    • Camping The Sierra Nevada
      • Camping In Lake Tahoe
      • Camping Near Markleville California
      • Camping in Eldorado National Forest
        • Union Valley Reservoir Camping and Recreation
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      • Camping and Lodging Plumas National Forest
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      • Diamond Peak Winter Recreation
    • Snowshoeing the Sierra
      • Snowshoeing Lassen Volcanic National Park
      • Snowshoeing and Cross Country Skiing Donner Summit Region
      • Nordic Centers of the Sierra Nevada
      • Snowshoeing Near Kirkwood
      • Snowshoeing Ed Z’berg Sugar Pine State Park in Lake Tahoe
      • Snowshoe Silver City to Noble Canyon Outside of Markleville
      • Snowshoeing Yosemite National Park
    • California Sno-Parks
    • Rock Climbing Tahoe
  • Trails
    • The Pacific Crest Trail
    • Tahoe Rim Trail
    • The Half Dome Experience
    • Hiking Glacier Point in Yosemite National Park
    • Taking In The Carson Valley By Trail
    • Best Lake Tahoe Day Hikes
    • Top 6 Bridgeport Day Hiking Trails & Destinations
    • Backpacking Trails Mokelumne Wilderness
    • Hiking the Rubicon Trail in South Lake Tahoe
    • American River Canyon Trails – Auburn State Recreational Area
    • Hiking the Horsetail Falls Trail into Desolation Wilderness
    • Exploring the Lakes of Pyramid Creek ~ A Desolation Wilderness Adventure
    • A Great Five Lake Day Trip into Desolation Wilderness
    • HIKING DESOLATION WILDERNESS GLEN ALPINE TRAILHEAD
    • WOLF CREEK TRAIL | CARSON ICEBERG WILDERNESS
    • FEATHER FALLS NATIONAL RECREATIONAL TRAIL – PLUMAS NATIONAL FOREST
  • National Parks
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      • Free Entrance Days for National Parks in 2021
    • Explore Yosemite National Park
      • Glacier Point – Yosemite National Park
        • Hiking Glacier Point in Yosemite National Park
        • Skiing and Snowshoeing Glacier Point in Yosemite National Park
      • Hiking Lyell Canyon and the JMT From Tuolumne Meadows
      • Hiking Yosemite’s Wawona Area
      • Yosemite Lodging
      • 25 Best Yosemite Hikes
      • Yosemite Routes / Travel
      • Mountain Passes in Yosemite
      • Yosemite High Sierra Camps Open Again in 2023
    • Explore Lassen Volcanic National Park
      • Lassen Volcanic National Park – 1 Day Itenerary
      • Kings Creek Falls – Lassen Volcanic National Park
      • Hiking Lassen Volcanic National Park
      • Snowshoeing Lassen Volcanic National Park
    • Explore Kings Canyon National Park
    • Explore Sequoia National Park
      • Sequoia National Forest Trails and Camping Sites
      • Plan your 2023 Sequoia and Kings Canyon National Park Backpacking Trips
      • Exploring Mineral King Valley – Sequoia National Park
      • Mineral King Day Hikes Sequoia National Park
      • Day Hiking grant grove trails in Sequoia National Park
      • Day hiking Giant Forest & Lodgepole in Sequoia National Park
      • Day Hiking Cedar Grove trails Sequoia National Park
    • Explore Death Valley National Park
      • Day Hiking Death Valley National Park
      • Discover Darwin Falls in Death Valley National Park
  • Wilderness Adventure
    • Explore Carson Iceberg Wilderness
      • Wolf Creek – Carson Iceberg Wilderness
      • Deep in the Canyons of the Carson Iceberg Wilderness
      • WOLF CREEK TRAIL | CARSON ICEBERG WILDERNESS
      • NOBEL LAKE HIKE VIA NOBEL CANYON
      • Highland Lakes – Stanislaus National Forest
    • Explore Mokelumne Wilderness
      • Backpacking Trails Mokelumne Wilderness
    • Explore Desolation Wilderness
      • Backpacking Desolation Wilderness
      • Lakes of Desolation
        • Lost and Triangle Lakes
        • Dicks Lake ~ Desolation Wilderness
        • Ropi Lake – Desolation Wilderness
      • Trails of Desolation
        • Hiking the Horsetail Falls Trail into Desolation Wilderness
        • DESOLTATION WILDERNESS: MEEKS BAY TRAIL TO PHIPPS PASS
      • Desolation Wilderness Trailhead and Mileage
    • Exploring Hoover Wilderness
      • Top 6 Bridgeport Day Hiking Trails & Destinations
      • Discover Green Creek Canyon
      • 20 Lakes Basin – Hoover Wilderness
      • Explore Gardisky Lake
    • Explore Ansel Adams Wilderness
      • The Best Backpacking Destinations in Ansel Adams Wilderness
      • Explore Parker Lake
    • Explore John Muir Wilderness
      • Top 10 Backpacking Trails John Muir Wilderness
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    • Jennie Lakes Wilderness
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      • Explore & Visit South Lake Tahoe
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      • Echo Summit Recreation
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      • Lodging and Accommodations Alpine County California
    • Explore Mammoth Lakes California
      • Hiking/ Backpacking From Reds Meadow
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      • Kid-Friendly Summer Adventure in Calaveras County
    • Explore Plumas and Lassen Counties
      • FEATHER FALLS NATIONAL RECREATIONAL TRAIL – PLUMAS NATIONAL FOREST
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Home Gear Reviews

Athletic Brewing Company to sponsor American Hiking Society’s National Trails Day®

sierrarecmagazine by sierrarecmagazine
April 26, 2022
in Gear Reviews, industry news, News and Events
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Silver Spring, MD/OUTDOOR SPORTSWIRE/ – American Hiking Society, a national nonprofit organization empowering all to enjoy, share and preserve the hiking experience, is proud to announce a $225,000 three-year partnership agreement with Athletic Brewing Company as the Premier Beer Sponsor of National Trails Day® for 2022 and 2023, and the Exclusive Beer Sponsor in 2024.

“As an active lifestyle brand, we were founded to positively impact our customers’ health, fitness and happiness, while greatly impacting our communities and environment for the better,” said Athletic Brewing founder and CEO Bill Shufelt. “Our donation program, Two For the Trails, is the embodiment of that, and is built to help cover funding gaps on projects that will provide a transformative impact on local and national communities such as American Hiking Society’s National Trails Day®. We are thrilled to support them in an even larger and ongoing capacity as an organization and initiative that completely aligns with our values of outdoors immersion and betterment for the community.”

For 30 years, American Hiking Society has hosted National Trails Day®. Taking place on the first Saturday in June, National Trails Day® is a day of public events aimed at advocacy and trail service. Through hosted events in all 50 states, thousands of hikers, bikers, rowers, horseback riders, trail clubs, federal and local agencies, land trusts, and businesses come together in partnership to advocate for, maintain, clean up, and ensure welcoming access for all to public lands and trails.

National Trails Day® 2021 saw 565 registered events across the United States, with over 36,000 participants. Nearly half of these events focused on trail stewardship, with 111 miles of trail maintained and restored thanks to volunteers and event participants.

“Since American Hiking Society’s establishment in 1976 we have improved trail access for millions of people across the US. We’ve maintained over 45,000 miles of trails through our volunteer programs, partnered with emerging leaders in our NextGen Trail Leaders program, and advocated for equitable access to and the protection of public land,” notes Kate Van Waes, Executive Director of American Hiking Society. “We simply could not do this without collaboration from corporate sponsors like Athletic Brewing Company. We are so grateful for their support and look forward to a long-lasting partnership.”

###

About American Hiking

Founded in 1976, American Hiking Society is the only national nonprofit organization dedicated to empowering all to enjoy, share and preserve the hiking experience.

About Athletic Brewing

Named as TIME’s “100 Most Influential Companies of 2022” as well as Fast Company Magazine’s “Brands That Matter” in 2021, Athletic Brewing Company is reimagining beer for the modern, active adult. Their great-tasting craft brews provide a refreshing taste of craft beer, without the alcohol or the hangover. With custom breweries on the east and west coasts, their lineup has earned accolades throughout the industry, even against full-strength beers, including the 2021 US Open Beer Awards Gold medal for Run Wild. Additionally, Athletic Brewing’s “Two for the Trails” initiative donates 2% of all sales to trail and park cleanups and maintenance. Plus, as a part of their IMPACT Program, 1% of revenue goes to non-profit organizations that support positive impact and opportunity from the ground up in their communities. Athletic Brewing’s full portfolio of flagships, seasonal, and specialty beers is available for purchase on its website,  www.athleticbrewing.com, as well as the company’s subscription offering – The Athletic Club.

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sierrarecmagazine

Publisher of Sierra Rec Magazine. An avid hiker and explorer of mountain lifestyle and adventure. I love to discover new trails, hike along rivers and hang a hammock along the shores of a mountain lake. I often great people on the trail and have found some of my favorite places from the advice of people I meet in the Wilderness. I love the sierra and just like sharing what I know.

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      • 10 Great Hoover Wilderness Day Hike Excursions
    • Camping The Sierra Nevada
      • Camping In Lake Tahoe
      • Camping Near Markleville California
      • Camping in Eldorado National Forest
      • Camping and Lodging Plumas National Forest
      • Camping Near Mono Lake – Inyo National Forest
    • Fishing the Sierra Nevada
      • Spring Fishing Near Bridgeport
      • Backcountry fishing Destinations
      • Backcountry Fishing in Desolation Wilderness
    • Cycling
    • Mountain biking
      • Can An E-Bike Change Your Travel Habits?
    • Skiing / Snowboarding
      • Lake Tahoe Ski Resorts Guide
      • Experience Mammoth Mountain Ski Resort
      • Ski Heavenly Resort Lake Tahoe
      • Diamond Peak Winter Recreation
    • Snowshoeing the Sierra
      • Snowshoeing Lassen Volcanic National Park
      • Snowshoeing and Cross Country Skiing Donner Summit Region
      • Nordic Centers of the Sierra Nevada
      • Snowshoeing Near Kirkwood
      • Snowshoeing Ed Z’berg Sugar Pine State Park in Lake Tahoe
      • Snowshoe Silver City to Noble Canyon Outside of Markleville
      • Snowshoeing Yosemite National Park
    • California Sno-Parks
    • Rock Climbing Tahoe
  • Trails
    • The Pacific Crest Trail
    • Tahoe Rim Trail
    • The Half Dome Experience
    • Hiking Glacier Point in Yosemite National Park
    • Taking In The Carson Valley By Trail
    • Best Lake Tahoe Day Hikes
    • Top 6 Bridgeport Day Hiking Trails & Destinations
    • Backpacking Trails Mokelumne Wilderness
    • Hiking the Rubicon Trail in South Lake Tahoe
    • American River Canyon Trails – Auburn State Recreational Area
    • Hiking the Horsetail Falls Trail into Desolation Wilderness
    • Exploring the Lakes of Pyramid Creek ~ A Desolation Wilderness Adventure
    • A Great Five Lake Day Trip into Desolation Wilderness
    • HIKING DESOLATION WILDERNESS GLEN ALPINE TRAILHEAD
    • WOLF CREEK TRAIL | CARSON ICEBERG WILDERNESS
    • FEATHER FALLS NATIONAL RECREATIONAL TRAIL – PLUMAS NATIONAL FOREST
  • National Parks
    • National Parks
      • Free Entrance Days for National Parks in 2021
    • Explore Yosemite National Park
      • Glacier Point – Yosemite National Park
      • Hiking Lyell Canyon and the JMT From Tuolumne Meadows
      • Hiking Yosemite’s Wawona Area
      • Yosemite Lodging
      • 25 Best Yosemite Hikes
      • Yosemite Routes / Travel
      • Mountain Passes in Yosemite
      • Yosemite High Sierra Camps Open Again in 2023
    • Explore Lassen Volcanic National Park
      • Lassen Volcanic National Park – 1 Day Itenerary
      • Kings Creek Falls – Lassen Volcanic National Park
      • Hiking Lassen Volcanic National Park
      • Snowshoeing Lassen Volcanic National Park
    • Explore Kings Canyon National Park
    • Explore Sequoia National Park
      • Sequoia National Forest Trails and Camping Sites
      • Plan your 2023 Sequoia and Kings Canyon National Park Backpacking Trips
      • Exploring Mineral King Valley – Sequoia National Park
      • Mineral King Day Hikes Sequoia National Park
      • Day Hiking grant grove trails in Sequoia National Park
      • Day hiking Giant Forest & Lodgepole in Sequoia National Park
      • Day Hiking Cedar Grove trails Sequoia National Park
    • Explore Death Valley National Park
      • Day Hiking Death Valley National Park
      • Discover Darwin Falls in Death Valley National Park
  • Wilderness Adventure
    • Explore Carson Iceberg Wilderness
      • Wolf Creek – Carson Iceberg Wilderness
      • Deep in the Canyons of the Carson Iceberg Wilderness
      • WOLF CREEK TRAIL | CARSON ICEBERG WILDERNESS
      • NOBEL LAKE HIKE VIA NOBEL CANYON
      • Highland Lakes – Stanislaus National Forest
    • Explore Mokelumne Wilderness
      • Backpacking Trails Mokelumne Wilderness
    • Explore Desolation Wilderness
      • Backpacking Desolation Wilderness
      • Lakes of Desolation
      • Trails of Desolation
      • Desolation Wilderness Trailhead and Mileage
    • Exploring Hoover Wilderness
      • Top 6 Bridgeport Day Hiking Trails & Destinations
      • Discover Green Creek Canyon
      • 20 Lakes Basin – Hoover Wilderness
      • Explore Gardisky Lake
    • Explore Ansel Adams Wilderness
      • The Best Backpacking Destinations in Ansel Adams Wilderness
      • Explore Parker Lake
    • Explore John Muir Wilderness
      • Top 10 Backpacking Trails John Muir Wilderness
    • Emigrant Wilderness
    • Explore Granite Chief Wilderness
    • Explore Golden Trout Wilderness
    • Jennie Lakes Wilderness
  • Destinations
    • Explore Lake Tahoe Reno
      • Explore & Visit South Lake Tahoe
      • Explore North Lake Tahoe
      • Explore Reno
      • Visit and Explore Virginia City
      • Explore Desolation Wilderness
      • Lake Tahoe Ski Resorts Guide
      • Guide to Hiking Meiss Country in Lake Tahoe
      • Chickadee Ridge
      • Echo Summit Recreation
    • Explore The Carson Valley
    • Explore Bridgeport
    • Explore Alpine County
      • Lodging and Accommodations Alpine County California
    • Explore Mammoth Lakes California
      • Hiking/ Backpacking From Reds Meadow
    • Explore Calaveras County
      • Kid-Friendly Summer Adventure in Calaveras County
    • Explore Plumas and Lassen Counties
      • FEATHER FALLS NATIONAL RECREATIONAL TRAIL – PLUMAS NATIONAL FOREST
    • Explore Tuolumne County
      • 15 Great Outdoor Destinations and Trails in Toulumne County
    • Explore Bass Lake
      • Bass Lake Hiking Trails
      • Bass Lake Bike Trails
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