ALTERRA MOUNTAIN COMPANY ANNOUNCES $223 MILLION IN CAPITAL IMPROVEMENTS

Squaw Valley Fall image sierra Rec

DENVER, CO, March 10, 2020 –Alterra Mountain Company  announces its plans to invest $223 million in capital improvements across its 15 North American mountain destinations for the upcoming year, continuing the company’s commitment to enhancing the guest experience. This year’s $223 million plan includes $50 million for base area facility development, $48 million towards new lifts … Read more

Ski Season Continues in Tahoe

Squaw Valley | Alpine Meadows Transforms into the Spring Skiing Capital™ with Sunny Skies, Signature Spring Events and Skiing and Riding Through July 7 [Olympic Valley, Calif.] April 23, 2019 – With the long-awaited onset of sunny skies and soft snow, the Spring Skiing Capital  is coming alive at Squaw Valley Alpine Meadows. With a base of … Read more

Squaw Valley | Alpine Meadows Partners with CMH Heli-Skiing to Launch Chair to Chopper Challenge

Squaw Valley Alpine Meadows App users can qualify for an all-inclusive Canadian heli-skiing trip [Olympic Valley, Calif.] Dec. 21, 2018–New this season, Squaw Valley Alpine Meadows  is upping the ante on its app-based vertical challenge contest. Bragging rights among friends is great, and a heli-skiing adventure is even greater.  Squaw Valley Alpine Meadows and CMH Heli-Skiing & … Read more

Andy Wirth Retires as President & COO of Squaw Valley | Alpine Meadows

Ron Cohen, Deputy General Counsel at Alterra Mountain Company, to serve in the interim while search begins for new President & COO Sierra Rec Magazine – Olympic Valley, Calif. –  April 12, 2018 – Following eight years at Squaw Valley Alpine Meadows, Andy Wirth has announced plans to retire and step down from the position of … Read more